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BBC tweaks titles to improve visibility

Monday 30 November 2009

Search engine optimisation for news websites is an interesting and tricky topic. News site copywriters need to make their headlines short and catchy to draw readers in, yet this may mean that key search phrases are omitted, leaving the site less visible to search engines.

New-style site hierarchies in Google SERPs

Monday 30 November 2009

Never content to rest on its laurels, search giant Google has been treading the innovation path yet again, this time addressing the way that it delivers site hierarchy information in its results pages.

Google hints that site speed may soon affect rankings

Tuesday 17 November 2009

At the PubCon search event in Las Vegas on Thursday, Google's ever-cheerful Matt Cutts gave the strongest hint to date that site speed will soon become a factor in SERPs rankings. In his conference presentation, as well as in a video interview with WebProNews, Cutts revealed that there is a strong lobby within Google that wants to introduce a new ranking factor concerning how fast a site or page loads.

Bing UK Launched by Microsoft

Sunday 15 November 2009

Despite rumours – reported last week by Marketing magazine – that Bing's UK launch would be delayed until next year, Telegraph.co.uk has revealed that Bing has now been rolled out to Internet users in the UK, allowing them to get localised results that are more relevant to their search.

Google Commerce Search launched for on-line retailers

Saturday 07 November 2009

On Wednesday this week, Mountain View unveiled a new facility for retail sites – conveniently just in time to help them cash in on the festive season! Google Commerce Search is designed to make on-line shopping quicker and easier for consumers, which is likely to be music to retailers' ears.

Facebook gets tough on ad scams

Friday 06 November 2009

In a post on its developer blog on Thursday, social networking site Facebook announced that since its update to its terms of service in the summer, it has disabled two ad networks that were running deceptive ads.

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